CMS Market Share Statistics

Have you been wondering which CMS is the most popular? After all, if you want to build a blog or a website, it can certainly fill you with confidence to know that a lot of people rate the Content Management System you are thinking about using. 

written by

James Examply

last updated

June 19, 2020

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In this blog post, we are going to take a look at CMS market share statistics in further depth to help you get a better understanding.

What is a Content Management System?

Before we take a look at the different market share statistics for Content Management Systems, it is important to explain what a CMS is. This is a software that enables users to create, manage, and modify content on a website, and you can do this without needing to know anything about coding. To put it simply, a CMS makes it easy for anyone to create their own blog or site. You don’t need to hire a professional and you don’t have to have the technical know-how either. Rather than having to build a site from scratch, a CMS handles all of the infrastructure for you.

CMS Market Share

Now that we have explained what a Content Management System is, let’s take a look at the market share. Market share simply refers to the part of the market that is controlled by a specific business or product. How many people are using that said product over the competition? By looking at the market share, you are able to determine which CMS is the most popular of them all. 

We’re now going to talk you through the top ten Content Management Systems based on market share. So, let’s take a look…

10. TYPO3

So, we’re kicking off the list with TYPO3! TYPO3 is an open-source, free web content management system. It’s well-respected in the industry, yet it is not designed for beginners. It takes a lot of time to learn how to use, and so it is much better suited to advanced programmers. 

TYPO3 is used by some well-known businesses and brands, including the AeroSpace and Defence Industries Association of Europe, Airbus, and Win-rar. It currently occupies 1.2 per cent of the market share for Content Management Systems. It is especially popular in Switzerland, the United States, and Germany.


9. Blogger

Blogger is one of the most well-known and popular Content Management Systems for blogging. It is completely free to use, and it is one of the platforms that is credited with aiding the popularity of blogs online. It occupies 1.3 per cent of the market at the moment, and it is especially helpful for casual bloggers or beginners. 

Some of the most popular websites on Blogger include Amusing Planet, The Hacker News, and Hyperbole and a Half. Blogger is especially popular in India, New Zealand, and the United States. One thing you do need to be mindful of when it comes to Blogger is that you’re not actually going to own the blog. It can be deleted by Google at any time.


8. PrestaShop

Based out of Paris, France, we have PrestaShop, which is a freemium, open-source e-commerce solution. It’s become a big hit in neighbouring Spain, and quite a lot of individuals and businesses in the United States have embraced PrestaShop as well. Right now it occupies 1.4 per cent of the market share. Some of the most popular sites on this CMS are Veja, La Redoute, and K-Way. 

PrestaShop can be used without spending anything, yet you are going to need a web host in order to make your website live. Another option is to buy PrestaShop Ready, which is the ready-to-use, hosted version. You can easily build a store on PrestaShop, as well as tracking your statistics, manage your products, and customise your store with themes.


7. Magento

Another popular Content Management System is Magento. Magento is an open-source e-commerce platform that enables users to build an online store with ease, as well as manage their products and accept online payments. The community edition of Magento is available free of charge. Alternatively, you have the option of purchasing a plan that includes features such as support and cloud hosting. 

Magento accounts for 1.8 per cent of the market share. In addition to the United Kingdom and the United States, Magento has gained a lot of popularity in the Netherlands. Some of the brands and businesses that use Magento include Christian Louboutin, Olympus, Jaguar, Landrover, Liverpool, Monin, and Ford.


6. Wix

Next on the list is Wix, which occupies 1.9 per cent of the content management system market share. At the moment, there are more than 3.3 million websites that are run on Wix. Aside from the United Kingdom and the United States, Wix is also highly popular in Brazil. 

Wix has become very popular in the last few years, as it is a fully-hosted platform and it is incredibly easy to use. You can read my comprehensive review on Wix. I found it to be a greater website building solution no matter whether you want to create a small personal blog or a comprehensive business website. 

Wix has a number of paid plans available, yet there is also the option to create a free website on Wix with a domain name, yet this will include Wix branding, for instance,

In terms of websites using Wix, it is especially popular with those in the restaurant, hospital, health care, and retail sectors. Aside from this, a lot of construction companies also use Wix. Some of the most recognisable businesses that run their site on Wix include Wired, Cisco, Lyft, and Target. 

5. Squarespace

In the fifth spot, we have Squarespace, which is a CMS that has become very popular in Canada, the United Kingdom, and the United States. At the moment, Squarespace accounts for 2.7 per cent of the CMS market share

Squarespace provides contemporary templates, customisable content layouts, free Google and Typekit fonts, and an effective style editor. A lot of people champion Squarespace because of how easy it is to use. The drag-and-drop interface has a lot to do with this. Squarespace is built more like a site builder, as opposed to some of the other Content Management Systems, which are fully-fledged publishing platforms, like WordPress. 

There are a lot of famous brands and businesses that use Squarespace. This includes Yummly, Genius, Runscope, HBO, and Voucherify. Some famous stars use Squarespace to run their sites as well, including Idris Elba and Keanu Reeves.

Make a website on Squarespace

4. Shopify

Shopify takes the fourth spot in terms of CMS market share, accounting for 2.7 per cent of the market. This means that approximately 1.5 per cent of all websites on the Internet are run on Shopify. Shopify is especially popular with websites that are run in Australia, the United Kingdom, and the United States. 

Shopify is a CMS that has been created with e-commerce in mind. With Shopify, it is incredibly easy to build a marketplace, manage your products, receive payments from your customers, and ultimately, create an online store

One of the great things about Shopify is that you can integrate this with WordPress, which means you can use these two Content Management Systems together. A lot of people do this for increased customisation, reduced overhead, and added ease of use. 

You probably won’t be surprised to learn that there are a lot of brands that use Shopify to sell their products online. This includes Breast Cancer Care, Kew Gardens, Team Sky, Nescafe, and the World Wildlife Foundation.


3. Drupal

Next, we have Drupal, which holds a market share of 3.4 per cent. Drupal has a great reputation in the industry, but a lot of people can struggle with changing the look of their website and installing different themes and modules. This is probably what stops Drupal from challenging the top two spots in the CMS market share. 

Some of the most influential organisations and businesses use Drupal to run their website. This includes Entertainment Weekly, Mint, The Australian Government, and The Emmy Awards. Plus, one of the world’s most innovative and revolutionary companies has chosen Drupal as their CMS of choice, and this is, of course, Tesla. 


2. Joomla

In the second place, we have Joomla, which occupies 5.2 per cent of the current CMS market share. Joomla is an open-sourced software, making it is free to install. You can easily start a community site, business website, or blog, and there are a lot of extensions and themes to choose from.

At the moment, there are over 1.8 million Joomla websites that are live. The top three countries with the most Joomla sites are Germany, Russia, and the United States. If you’re wondering what sort of brands use Joomla, we’re sure you will recognise a few names, including Holiday Inn, Lipton Ice Tea, LINUX, and IKEA.

1. WordPress

In the top spot is WordPress, which probably does not come as much of a shock! WordPress holds 60.4 per cent of the market share. To put this into perspective, more than one-third of all websites on the Internet use WordPress. That’s pretty impressive, right? 

When you compare this with Joomla’s 5.2 per cent market share in second place, you can’t doubt that the CMS crown is certainly on WordPress’ head! 

WordPress is popular all around the world, especially in Russia, the United Kingdom, and the United States. The fact that WordPress is a free, open-source software certainly aids its popularity. All you need is WordPress hosting and a domain name and you’re good to go. 

There are some of the most famous brands in the world that have chosen WordPress as their CMS of choice. This includes The Walt Disney Company, Skype, PlayStation, BBC America, Microsoft News, TechCrunch, and Etsy Journal. Check out my blog post on how to customise your own WordPress site.

Frequently Asked...

A content management system, which you will often see abbreviated to CMS, is an application for managing content on the web, enabling a number of contributors to create content, as well as edit and publish it. This content will be stored in a database and then there are various templates that can be used in order to display the content in the way you want it to.

There are a number of different features you can expect from a typical CMS. This includes marketing features, e-commerce features, plug-ins, third-party integrations, user management, mobile support, design flexibility, core functionality, and an easy-to-use content editor.

Content management systems give everyone the power the create functional pages on their website, as well as upload and edit content themselves. Prior to CMS, users needed to know how to code. This meant a lot of expense, as businesses would need to either learn programming languages like PHP or HTML themselves or they would need to outsource the work. Content management systems have bridged this gap.

All content management systems have a different way of being operated. Nevertheless, the core functionality is that you are going to be able to manipulate database information, as well as design styles and template files. You can do all of this without needing to understanding coding. Instead, you edit the content and design of your site directly through the user interface.

Well, when it comes to market share, it is clear that there is only one winner. However, this is not the only thing you should take into account when choosing a content management system. I recommend considering your goals and then finding a platform that aligns with these. You will find lots of helpful resources and reviews on this site. 

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